Monday, January 5, 2009

Gee Beauty Packaging

I absolutely adore the type treatment that GJP created for GEE Beauty packaging. It's simple, feminine, clean, and visually exciting. Furthermore, the type treatment and lack of colors allow the product to take precedence to the packaging, letting the consumer really look at what they're buying and appreciating it for what it really is, and imagining what art they can create with these tools of beauty. To see more of GEE Beauty, visit their (beautiful) website by clicking. As for GJP, they were founded in 1991 as an integrated marketing communications agency with advertising, strategic planning, interact, direct marketing, media and design and branding expertise. They are one of Canada's leading independent agencies, delivering compelling and creative business solutions to clients that increases results. Make sure to check out some of their other work by visiting their website.

:: Discovered via Lovely Package

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